MASTERING AMAZON ~ Second in the Series

Getting the Most out of  Amazon Like most indie authors, I’m always searching for ways to get my books visible. Over the past four years changes in our digital industry seem moment-to-moment, but for certain changes move in cycles. When I stepped into the indie universe Romance was at the top of Bookbub’s pricing list. […]

Read the rest of this entry »

Can you make $$$ on Smaller promotions?

Blogging results of small promotions. Are they worth the effort? You decide. Last December I blogged about beta testing promotions sans a Bookbub slot. I wanted to learn if indie authors could earn out in promotions less costly than Bookbub. The answer on the first beta test was YES. Read it HERE. The thing about […]

Read the rest of this entry »

Newsletter Mania~Round Three

A couple of months ago we talked about marketing our books via our newsletter, and more recently, gathering subscribers. Today, I’m updating because as usual, changes are in the air. Most authors I know love the idea of a newsletter and having a subscriber list in the thousands. I hear you.  But composing a newsletter does […]

Read the rest of this entry »

Newsletter Mania~Do You Have One?

Indie authors are in manic mode to gather subscribers and generate newsletters… IMO, that is not a bad thing. From the moment  we step into the indie author arena we are told to have a newsletter. Marketing experts and gurus insist that for success a newsletter is the single top-ranked item one needs in an […]

Read the rest of this entry »

PROMOTION 101~ NOT JUST FOR NEWBIES

Wanna know the best promotion site of all time? I’m gonna tell you…right here, right now. It is under your nose: AMAZON. Absolutely, we all hunger for a Bookbub slot. But snagging a Bookbub slot is not a sure thing. I collect more rejections from Bookbub than I once did scouting for an agent or a publisher. […]

Read the rest of this entry »

Plotting Your Book’s Life in 2017

BETA TESTING THE VALUE OF SMALL PROMOTIONS There are two laments we hear day in and day out from indie authors: How do I get reviews and how do I promote my book? The first complaint can be easily addressed.  Put this gentle plea for a review right after THE END of your story.  More details […]

Read the rest of this entry »

FOR INDIE AUTHORS ONLY: HOW SAVVY ARE YOU~REALLY?

WHAT DO YOU KNOW? I have debated for months whether to blog on this topic or not. I just gave in. Sometimes when I read blogs by marketing doyennes such Jane Friedman, I feel like a rank amateur. Next, I’ll visit a Facebook page and a new indie author is asking: “Should I publish with Amazon or […]

Read the rest of this entry »

Mastering Amazon~Gloves Off

Getting to Know Amazon… The  brouhaha about Amazon and the Quality Control messages is still on simmer. We won’t know the shakeout until we cruise Amazon in early February and see those books with the Flags–if any. Meanwhile, we still have a lot to learn and we still have to sell our books. Amazon is a […]

Read the rest of this entry »

UPDATED! UH OH! Your books Aren’t Selling. NOW WHAT?

Perhaps the following will help… Since Amazon introduced Kindle Unlimited, a subscription service  for downloading  books onto  eReaders in mid-July 2014, those of us in Amazon Select saw some serious fluctuation in our royalties. My colleagues, who have in the past had successful Kindle Countdown Deals in which they saw 500+ downloads, often saw less than one hundred. […]

Read the rest of this entry »